{"id":5,"date":"2025-01-23T21:39:17","date_gmt":"2025-01-23T21:39:17","guid":{"rendered":"https:\/\/covenant.paris\/?p=5"},"modified":"2025-02-23T21:51:33","modified_gmt":"2025-02-23T21:51:33","slug":"branded-entertainment","status":"publish","type":"post","link":"https:\/\/covenant.paris\/?p=5","title":{"rendered":"Branded Entertainment"},"content":{"rendered":"\n<p>Le branded entertainment repr\u00e9sente un nouveau paradigme dans lequel les marques peuvent cr\u00e9er un meilleur contenu divertissant et que les gens veulent r\u00e9ellement voir.<\/p>\n\n\n\n<p>Le branded entertainment est une strat\u00e9gie marketing qui int\u00e8gre une marque dans du contenu divertissant, comme des films, des s\u00e9ries t\u00e9l\u00e9vis\u00e9es, des jeux vid\u00e9o ou des \u00e9v\u00e9nements, afin de promouvoir la marque de mani\u00e8re subtile et engageante.<\/p>\n\n\n\n<p>Parce que l&#8217;entreprise et l&#8217;institionnel rec\u00e8lent un nombre ph\u00e9nom\u00e9nal de sagas non encore racont\u00e9es. <\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le branded entertainment repr\u00e9sente un nouveau paradigme dans lequel les marques peuvent cr\u00e9er un meilleur contenu divertissant et que les gens veulent r\u00e9ellement voir. Le branded entertainment est une strat\u00e9gie marketing qui int\u00e8gre une marque dans du contenu divertissant, comme des films, des s\u00e9ries t\u00e9l\u00e9vis\u00e9es, des jeux vid\u00e9o ou des \u00e9v\u00e9nements, afin de promouvoir la [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":68,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[28],"class_list":["post-5","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-main"],"_links":{"self":[{"href":"https:\/\/covenant.paris\/index.php?rest_route=\/wp\/v2\/posts\/5","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/covenant.paris\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/covenant.paris\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/covenant.paris\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/covenant.paris\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5"}],"version-history":[{"count":7,"href":"https:\/\/covenant.paris\/index.php?rest_route=\/wp\/v2\/posts\/5\/revisions"}],"predecessor-version":[{"id":359,"href":"https:\/\/covenant.paris\/index.php?rest_route=\/wp\/v2\/posts\/5\/revisions\/359"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/covenant.paris\/index.php?rest_route=\/wp\/v2\/media\/68"}],"wp:attachment":[{"href":"https:\/\/covenant.paris\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/covenant.paris\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/covenant.paris\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}